Trautenberk Brewery

branding / logo / visual identity / design guideline / packaging

The dynamic visual identity reflects the diversity and unpredictability of the mountain nature, home of the Trautenberk Brewery

The basis of the visual identity is a typographic brand, which is combined with the symbols of the letter T, made up of various natural products. This principle is perfectly applied, for example, in packaging. The connection of authentic natural motifs with mountaineering is developed into multiple applications. The mountaineering concept has wide communication possibilities and, together with the visual style, creates a very characteristic and unmistakable brand identity of the brewery, manufactured products, hotel and restaurant, as well as merch.

Role in the project: co-author, creative director, design supervisor, graphic designer.
Created for Dynamo.

Previous
Previous

Prague Quadriennale 2015

Next
Next

Bohumil Kubišta Exhibition